by rlcadmin | Nov 29, 2024 | Business Writing, Re: Writing
Your products and services descriptions are your pitch, your handshake, and your moment to connect. They are the bridge between bridge between what you offer, and what your customers need. But so many businesses get them wrong, which can leave your potential buyers...
by rlcadmin | Oct 25, 2024 | Business Writing, Re: Writing
Blog posts and articles are an essential part of your content marketing strategy – you won’t be surprised to hear that from me! So it’s a natural next step to take the impact of your content to even greater heights by getting it published by other...
by rlcadmin | Oct 4, 2024 | Re: Writing
The Biggest Mistakes you can make with your Brand Voice (and how to avoid them) Your brand voice is like the personality of your business—it’s how you communicate with your audience. Whether you’re playful and quirky, or professional and formal, it’s crucial to get...
by rlcadmin | Sep 6, 2024 | Brilliant Businesses, Re: Writing
My Writing Club members saw it first, then my Content Cracked mailing list…and this week, I launched it on social media too. I’ve got a gorgeous new rebrand! Here’s why it was time for a change, and how the quite magical Natalie Murray of The Edge Brands created the...
by rlcadmin | Aug 16, 2024 | Blog Challenge, Business Writing, Re: Writing
The countdown is on for the next Blog Challenge, and it’s the perfect way to kickstart your blog – especially now that it can be done in only THREE easy tasks… If You’re Starting a Blog You probably know by now that I think blogging is...
by rlcadmin | Jun 28, 2024 | Business Writing, Re: Writing
Have you ever toyed with the idea of writing a book – putting all that passion and expertise down on paper, and into the Amazon bestseller lists? I’m not a published author myself (although I will confess that I’ve held aspirations for it for about four decades), but...