My Blog
Writing, business, family life, Milton Keynes - there's all sorts on here!Four AI Copy Swaps to Make You Stand Out
Writing your content can be incredibly difficult when you don’t know what to include and what to leave out – I know that well! – and AI is a very tempting place to start. While it can help you create a first draft quickly (and it’s such a relief just to get something...
A Simple Summer Web Content Audit
When was the last time you cast a critical eye over your website – as if you were someone landing on it for the first time, or even as a seasoned user looking to find something specific? In the old days, people strolled down the high street and went into shops...
When Summer Business Slows Down, What Should Your Content Do?
Summer can be such a strange season in business, because in general a lot of things slow down around you – millions book time off for holidays or childcare, and a lot of plans, progress and networking gets put on hold for August for that very reason. And within that...
Loughton Scarecrow Trail 2026
Loughton Scarecrow Trail 2026 is here! The theme is Famous Pairs and it runs from from 20-28 June, brilliantly co-ordinated as always by our local Scout group. Details on where, when and how to get your hands on a trail map are just below. Chez RLC, we've...
Your Mid-Year Content Healthcheck
Did you start the year with a beautiful plan for your blog, emails or socials – or at least, the determination to create one? If you did, then now is a great time for a quick check-up to see how it’s all going, and most importantly, whether it’s doing the job you want...
Collaborating on your Blog
Have you ever thought of writing a blog post with someone, or doing a mutual “guest post” on each other’s site? If you’ve met someone recently and you really clicked (you got a similar clientele, and wouldn’t it be great to offer something together?), or perhaps...
More than Just Copywriting – Ways I Can Support You to Write
When I introduce myself as a copywriter, it’s pretty self-explanatory – I write on behalf of other people, I love doing it and I'm delighted to be doing a lot of it. At the time of publishing this, I’ve got more regular blog and marketing email clients than I’ve ever...
How to Use Your Blog to Get Found by AI
This was a surprise while reviewing my website stats this month – two people had arrived on my site via ChatGPT. Appearing in an AI response is the new holy grail of content listing, and appearing at the top of Google search results is no longer the primary goal of...






