My Blog

Blog FOR your business –

but you don’t always have to write ABOUT your business

The Latest…

Most Recent Posts

7 Email Nurture Sequence Mistakes

7 Email Nurture Sequence Mistakes

What’s an email nurture sequence? That may very well be the first question. It’s a string of emails that you set up to send automatically, over a period of time, to people who’ve signed up to your mailing list. The idea is that you 'nurture' new sign-ups from just...

Can a Blog Really Boost your Sales in 2024?

Can a Blog Really Boost your Sales in 2024?

Can a Blog Really Boost your Sales in 2024? Yes! Here’s why your blog is the low-cost, long-term part of your marketing strategy you can’t afford to skip... When you’re trying to increase your sales, you probably want to reach first for the paid routes – social media,...

Family Christmas Games Ideas 2023

Family Christmas Games Ideas 2023

Games that everyone can play, that have you falling about laughing – those brilliant games you don’t normally have time for. These are the memories that are scattered across my childhood Christmas memories, and I love trying out new ones to create those moments for...

About Me Blog Post

About Me Blog Post

This month, my theme has been writing about yourself in your business - and I ran a mini-challenge in my group, the Content Cracked Community, to get you feeling more comfortable with it. It's so important for connecting with new customers who are looking for reasons...

Tween Halloween Costume Ideas

Tween Halloween Costume Ideas

This week was a milestone – my firstborn, my little baby boy, got an invitation to his first teenage birthday party: set to be held in the function room of a pub on a Friday night! I feel it’s the start of a slippery slope…also characterised by the Tween Halloween...

Your After-Christmas Blog Post

Your After-Christmas Blog Post

December comes in many forms, depending on the business you’re in. It could be your craziest time, or it could be your quietest - or you could be gearing up to a major rush in January. But if you are managing to take some time off, your content doesn’t need to - and...

Do you have Website Updates Fear?

You’ve got your own website. You love it – it does everything you want it to do. It works beautifully and you are confident enough to make your own updates and changes to it, so you’re not on any service or maintenance plan with your developer.   But there’s a...

Membership Masterclasses for 2023

If you're one of my members, you'll already know how important it is to have the right words for your business - they get you more of the customers you love to work with. You can get that from a copywriter - like me - but as with all outsourcing, each project costs...

Project of the Month – Handmade by Abbi

I’ve been running a Project of the Month feature on my site Portfolio page since July, and it was the excellent idea of Mr RLC Words to start making more of the bigger projects I’ve done. I also suggested this as a potential idea to everyone at a Blogging Workshop I...

The New Look Blog Challenge – What’s Changed?

The countdown is on for the next Blog Challenge, and it's the perfect way to kickstart your blog - especially now that it can be done in only THREE easy tasks...If You're Starting a Blog You probably know by now that I think blogging is brilliant. It's the most...

Changing your career – and changing your CV

They say life is too short to do a job you hate. If you're stuck in a rut, wanting a career change but not sure to what, the Milton Keynes Job Show is happening at centre:mk this weekend. It showcases thousands of employment and training opportunities, and it's free...

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